The Video in Business Accolade celebrate purveyors, sales pros, and businesses who embrace video in new ways to generate better results.
KITCHENER, Ontario- December 10, 2020- Vidyard, the video stage for business, has just announced the 12 champions in their third annual Video in Business Awarding. Each time, the awardings curriculum celebrates businesses and individuals who have used video to generate more makes, close brand-new revenue, and alter how they communicate.
“Video has always been a potent space to connect with gatherings and intensify business. But as we’ve all seized with the hasty transformation to a digital-only business world, this year has been an incredible one for the rise of video in business, ” says Tyler Lessard, Chief Video Strategist at Vidyard. “This year’s winners presented an incredible capacity for clevernes, invention, and adaptability across 12 categories in an immensely challenging year. They have what it takes to excel in this new normal.”
Congratulations to all the 2020 Video in Business Award-winners and finalists who exert video strategically to drive better business causes. Explore the 2020 winners by category below 😛 TAGEND Video Marketing Awards
Across four lists, the Video in Business Awards celebrate commerce crews who exploit video to educate expectations and clients, drive date, generate heads, and make a real impact with their exploit of video content and analytics for better business outcomes. Champions include 😛 TAGEND
The Educator: Exceptional Use of Video to Educate Prospects, Earn Their Trust, and Generate Inbound Leads
Winner: AQUILA Commercial- The team amply endorse video as a core one of the purposes of their market strategy. The videos were informative and well-produced. It’s splendid to see this kind of focus on school material from a commercial real estate company. Runners-Up: RetroFoam of Michigan, Simple Strat Honorable Mentions: Leica Geosystems( Hexagon ), Honeywell Aerospace
The Visionary: Most Imaginative Use of Video to Drive Audience Engagement and Generate Mind-Blowing Results
Winner: Tech Data- The team embraced personalized video technology to create unique videos at scale. By adding in their customers’ mentions, details and related stats, they boosted engagement and facilitated close more business in 2020. Runners-Up: InVision, Lightico Honorable Mentions: Trimble, No Lift Install
The Storyteller: Exceptional use of Storytelling, Humour, or Emotion in Video to Engage Gathering in New Ways
Winner: IMPRINT Group- It’s rare to see a B2B brand be so genuine, translucent, and vulnerable. Their social video told the story of their company’s struggle throughout the pandemic to generate their home communities together. It’s the kind of story that puts in your brain and develops great respect for the firebrand. Runners-Up: Baker Tilly, Just Kibbitz Honorable Mentions: Deep Trekker, Viqtory
The Virtual Event’er: Most Impressive, Engaging, and Impactful Virtual Event Hosted By a B2B Brand
Winner: Axonify- AxoniCom LIVE was a creative spectacle that reimagined what’s possible in a virtual occurrence. By mixing highly developed multi-camera plans, witnessed footage, live to air interviews, parish building chats, and downloadable assets-this event hold gatherings engaged and entertained. Runners-Up: The Knot Worldwide, Tech Data Honorable Mentions: LinkedIn, Sales Success Media
Video Marketing Program of the Year: Most Impactful Use of Video Content and Analytics Across Marketing Channels to Boost Conversions and Generate More Pipeline
Winner: 7Geese- This “small but mighty” marketing team moves the most of their efforts by focusing strategically on symbol awareness, nourish, and web shifts- while always prioritizing their exploit of video to enhance the audience experience. With ensues like $100,000 in new auctions derived from product walkthrough videos, this prolific squad has indicated that you don’t need a big budget to make a big impact with video. Runners-Up: New Breed, Unity Honorable Mentions: LinkedIn, FinancialForce
Video Selling Awards
The Video Selling Awards recognize individuals and teams employing video to connect with prospects, accelerate the deal cycle, grow close rates, and generally reinvent and optimize the sales process. Across four categories, these finalists are raising the bar for sales squads everywhere.
The Pitch Perfecter( s ): Most Imaginative Use of Personal Video for Outbound Prospecting By a Sales Rep or Team
Winner: Sam Kean( Fresh Relevance)- Sam abuses video to get personal with his expectations in the most creative roads he can find, often working props to catch attention and demonstrate how he can help. Since he started exercising video, Sam has achieved 95% open proportions and three times greater reply rates, which help him acre meets with enormous project reports. Runners-Up: Chris van Praag( BabelQuest ), Frank Weschler( Dynamic Signal) Honorable Mentions: Team emc3, Jared Ingram( OSI Global IT)
The Pitch Performer( s ): Most Impactful Use of Personal Video for Outbound Prospecting By a Sales
Winner: Matt Hall( Woodway UK)- An “unboxing” video for a package fellowship? It sounds like a no-brainer, but Matt took his unboxing to the next elevation by making use of it personal for his potentials and spotlighting how he could help without giving too much apart. Booking a engagement used to take upwards of forty calls, but with video, Matt’s been able to book two sees from precisely eleven videos–now that’s affect! Runners-Up: Kayla Cytron-Thaler( Domino Data Lab ), Lou Casados( Channel Advisor) Honorable Mentions: Team Sellab, Marc Mendes( Infinity Group)
The Visual Seller( s ): Best Use of Video Throughout the Sales Process to Shorten Deal Cycles and Increase Close Rates
Winner: Thomas Buchanan( Modus)- Thomas has reinvented his sales process to use video every step of the outing. From one-to-one prospecting to screen recorded customer stories, Thomas isn’t afraid to get his hands dirty and experimentation with different video formats. He understands how to use video analytics to monitor his arises, make adjustments, and optimize auctions efforts to see big-hearted arises. Runners-Up: Carol VanHook-Weaver( Akara Spouse ), Max MacCready( Jellyvision, Inc .) Honorable Mentions: Derek Hayden( Dansig/ Shelbyville Insurance ), Phil Boyce( T-Mobile)
Virtual Selling Team of the Year: Epic Sales Team Who is Using Video Throughout the Full Customer Lifecycle to Radically Improve Sales Performance
Winner: #paid- The SDR and AE teams at #paid know that a strong brand is built by regularly giving an excellent knowledge for the entire buyer’s journey, from prospecting to demos, and even how they handle oppositions. Video has transformed the behavior this crew sells, and with decisions like a 5x increase in response proportions to outbound, the method is working! Runners-Up: AIS, Thryv Honorable Mentions: FEED. The Agency, Virtual Academy
Video in Business Mastery Awards
The champions of the three Business Mastery lists represents the full container. They have cuddled a “video-first” approach to transform their entire organization and achieve better business results. This year’s video masters glitter when it came to finding video mixtures for the world countries of remote work.
The Mastermind: Most Incredible In-House Producer or Video Team Helping Their Business Develop, Execute and Embrace a Holistic Video Strategy
Winner: Jim Kozyra( TBI)- Jim had been projecting a video-first approach for his unit at TBI well before the pandemic, so when it stumbled, they were able to hit the ground running. TBI was able to maintain sponsorship revenue for cancelled live events by pivoting to live video and virtual happens, generating new leads with a firebrand explainer made perfectly in quarantine, and the establishment of recorded education and training opportunities for marriages all parts of the country. Runners-Up: Glenn McManus@ Aprimo, Jelan Maxwell@ Sophos Honorable Mentions: Georgia State University, Tech Data
The WFH Collaborators: Best Use of Synchronous and Asynchronous Video to Successfully Transition their Business to a Remote Model
Winner: McDermott Will& Emery- Hosted by the leadership team at McDermott Will& Emery, this adorable children’s storytime streak is so unique for a statute conglomerate. It’s a shining example of how empathy and support for employees can lead to engagement and a more vital company culture. Runners-Up: Digital2 2, Home Hardware Honorable Mentions: Experian, SuperCare Health
The Video Mastery Award( VMA ): The Ultimate Video-Enabled Business That Uses Video to Transform How they Market, Sell, Communicate, and Collaborate
Winner: Digital 22- There is a certain maturity in all of Digital 22 ’s video content and programme because they’ve accepted a video-first approach from the beginning. From prospecting to demos to onboarding and unit collaboration, Digital 22 deepens their business with video every step of the nature, leading to a doubling in website and traffic, increased inbound guides, faster batch cycles/seconds, and more robust internal communication. Runners-Up: Unbounce, ApplyBoard Honorable Mentions: Mobilization Funding, Aprimo
More Information 😛 TAGEND
Read about the 2020 Winners: https :// www.vidyard.com/ video-in-business-awards / Learn more about the 60 Finalists: https :// www.linkedin.com/ pulsate/ 60 -marketing-sales-teams-making-video-gold-garbage-year-tyler-lessard /
Vidyard assists businesses and professionals connect with their gatherings in a whole new way through involving, personalized, and perceptible video know-hows. Through its world-wide video hosting and analytics programme, Vidyard sanctions jobs like LinkedIn, Zycus, League, Stanley Black& Decker, and others to transform their approach to commerce, auctions, and corporate communications. Through its free and pro tools, Vidyard assists any business professional create and share custom videos to deliver their word in a more personal and impactful space. Thousands of businesses and millions of people around the world rely on Vidyard for their video needs. Sign up for Vidyard for free: https :// www.vidyard.com/ free-screen-record
Media Contact 😛 TAGEND
Sandy Pell, Head of Corporate Communications, Vidyard- press @vidyard. com
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